Saturday, November 14, 2015
The Essence of Senses Experience, Harlem NY
After months of planning and rescheduling, I finally took the leap and curated my first urban sensory experience in collaboration with Kelli Saulny of Style and Taste. The event took place in Harlem at La Maison d'Art. The focus was Fall fragrances inspired by Cognac, Burbon, Whiskey, Rum, and Scotch. Kelli lead the spirits tastings, while I lead the fragrance conversations. The goal was to create an interactive environment that exposes our unique audience to an elevated genre of perfumes and spirits, while simultaneously showing the similarities between taste and smell. The feedback was overwhelmingly positive and I could not have expected a better reception.
Thank you to my brand partners, By Kilian Luxury Perfumes and Lucky Scent, for supporting my passion and providing me with wonderful perfumes to showcase to a new audience! The video is by Lites Out Entertainment and the music credit goes to Holly Hood Productions! The colorful artwork featured is titled, OPULANCE by Mexican-American artist, Javier Àvila.
For additional information on the fragrances featured, visit Lucky Scent or ByKilian.
Fragrances from LuckyScent.com @luckyscent
1. Curielle by Ramon Monegal
2. Maremma by Tiziana Terenzi
3. Frank No2 (Los Angeles)
4. Decennial
Fragrances from ByKilian.com @byKilian
1. Straight to Heaven
2. Apple Brandy
3. Single Malt
Artwork: Location: La Maison d'Art, Harlem Artist/Artwork: Opulence at La maison d'Art by Javier Ávila
Thursday, September 24, 2015
MUSING in the Heights
Location:170th st and Ft. Washington, #NYC (#theHeights)
My New Fall Fragrance: (Unisex) Tabacco Toscano, Eau De Cologne 100ml
My New Fall Fragrance: (Unisex) Tabacco Toscano, Eau De Cologne 100ml
Brand: Officina Profumo-Farmaceutica di Santa Maria Novella (Italy)
Notes: Tobacco, Vanilla, Malt, Amber, and Leather
#theMUSExperience #urbansenses #thinkdifferentsmelldifferent
Tuesday, September 22, 2015
MUSING in Brooklyn
Atlantic Ave, Brooklyn |
Twisted Lilly, Brooklyn |
Lisette outside getting some fresh air |
Lisette walked in with a great big smile. We embraced as if we knew each other. She wore a comfortable jersey dress, her hair was laid prefectly, and make-up minimal. Her look was effortless and stylish. She appeared ready and optimistic about her first MUSExperience. Her smile and energy really set the tone for how it would turn out. After a few moments of small talk, I introduced her to Tyler, who would assist us, should we need it, with Twisted Lilly's wide selection. We took a seat and chatted over cucumber water and cookies. I asked her to describe how her favorite fragrance makes her feel, how often she wears perfume, where on her body does she spray it, what was a reaction or memory she had after smelling a bad fragrance… and a hosts of other conversational question to learn more about her personality, style, and interests. I observed her demeanor and mannerisms as well…all of which gave me an idea of where to begin! Once I had what I need, we got started!
After two hours of exploring, Lisette selected Batucada EDT by L'Artisan and had this to say about her MUSExperience,
"I met this beautiful soul right here on IG and finally took the Muse Experience!!!. She was so patient with me. After a few spot on questions we were up and sampling fragrances in no time @twistedlily360 I found my 3 signatures and 2 hours later a happy customer. Talking to Kim was so easy, it felt like one of my close girlfriends I've known for years. We ended the Muse Experience at Sweet Chicks in Brooklyn over Waffles n Chicken along with their signature drink…Sweet Chicks (of course) & great conversation. @musexperiences thank you so much, I had a great time!!!"
The MUSExperience |
Friday, September 18, 2015
Insights from a MUSE
first logo |
This November marks 2 years working as a fragrance specialist for ByKilian at his NYC boutique and over 3 years working for the brand. Between this opportunity and my experience with COTY, I've learned about the luxury retail selling and what consumers on either spectrum desire and yearn for. What I hear most consistently coming from the luxury side is, "I want to smell different. I don't want to smell like everyone else." They desire originality and are willing to pay for it. Whereas, the department store consumer asks for what they want by name. They wear the same fragrance or brand of fragrance all the time and they often want what's sells the best. The more recognizable the name, the more these consumers are willing to buy blinded. Their price points are pre determined and gift sets with "free" shower gels often seals the deal. Granted, these consumers are at different ends of the spectrum but in between them there is a middle group (which I belonged to early on in my journey) that just don't know but have the capacity to buy.
I've traveled to Paris, the south of France, Morocco, and Portugal on my quest to better understand the perfume culture. Most recently, on my trip to Italy to attend Pitti Frgranze, an international fragrance trade-show, I determined the "typical" American consumer doesn't know perfumery at a higher level nor do they have an appreciation for it, compared to Europeans. Americans tend to purchase what they are most familiar with or mass produced, or found in department stores. They purchase on trends and their perspectives are influenced by popularity and advertising. I feel, the "niche" fragrance market in the states is virtually non existent. Don't misunderstand me, there are Americans who are part of that community of folks who "know" but majority of folks just don't have a level of awareness, therefore leaving them out of this amazing scent culture. For example, perfume is part of the Russian lifestyle. They are educated, engaged, and appreciate original perfumery. As is the case in Italy and Paris. Brands seek out the competitive Russian market Similarly, consumers in Italy and Paris are equally attached. I must admit, while walking through the train terminals of Italy, having dinner at a neighborhood restaurant, or asking a random person to direct me to the Santa Maria Novella, there wasn't an absence of scent, anywhere. I always smelled and felt the presence of a fragrance near or around me. Perfume is as much apart of the Parisian fiber as fashion. Of course, this is only my perspective, but I honestly feel there is a lot of work to be done to engage more Americans into perfumery.
Newest Logo |
I've traveled to Paris, the south of France, Morocco, and Portugal on my quest to better understand the perfume culture. Most recently, on my trip to Italy to attend Pitti Frgranze, an international fragrance trade-show, I determined the "typical" American consumer doesn't know perfumery at a higher level nor do they have an appreciation for it, compared to Europeans. Americans tend to purchase what they are most familiar with or mass produced, or found in department stores. They purchase on trends and their perspectives are influenced by popularity and advertising. I feel, the "niche" fragrance market in the states is virtually non existent. Don't misunderstand me, there are Americans who are part of that community of folks who "know" but majority of folks just don't have a level of awareness, therefore leaving them out of this amazing scent culture. For example, perfume is part of the Russian lifestyle. They are educated, engaged, and appreciate original perfumery. As is the case in Italy and Paris. Brands seek out the competitive Russian market Similarly, consumers in Italy and Paris are equally attached. I must admit, while walking through the train terminals of Italy, having dinner at a neighborhood restaurant, or asking a random person to direct me to the Santa Maria Novella, there wasn't an absence of scent, anywhere. I always smelled and felt the presence of a fragrance near or around me. Perfume is as much apart of the Parisian fiber as fashion. Of course, this is only my perspective, but I honestly feel there is a lot of work to be done to engage more Americans into perfumery.
Sunday, August 23, 2015
Modern Urban Sensory Experiences heads to Pitti Fragranze in Florence
For my birthday, I received a flight to Florence Italy to attend Pitti Fragranze, one of the premier international fragrance trade-shows in the world. When given this surprise, I was in disbelief and excited. Anxiety set in and the notion of going, let alone, preparing and planning the trip became overwhelming. The internal debate, "Should I go now, or wait?" had me deliberating for a couple of days. I reached out to one of my IG followers, Pefumemistress, who owns a fragrance boutique in Dublin, to pick her brain about the show and ask if she was attending. She told me, "the time to go is, NOW and waiting until spring shouldn't be an option." After a few nights of hard core thinking, I woke up one morning and committed to going. I booked the flight the same afternoon and started to look for a hotel, many of which were sold out already. Its Sunday and I'm still looking for a hotel but everyday it gets closer to departing, I become more getty. Attending and representing Modern Urban Sensory Experiences (MUSE) internationally is pretty cool! Having the opportunity to explore perfumery, while simultaneously bringing a different presence and perspective to the trade-show, even better! I look forward to sharing this experience with each of you on the blog and on Instagram.
About Pitti Fragranze
"From Friday 11 to Sunday 13 September 2015, the Stazione Leopolda will host Pitti Fragranze. The international fair that brings the world’s finest artistic perfumery to Florence is a Pitti Immagine production. The outstanding observatory looking at the galaxy of scents, Fragranze presents the most exclusive essences, the finest artisan quality, wellness products, cosmetics and sophisticated accessories made by more than 230 of the world’s best names in the industry.
Every year in September, the greatest names and the world’s most prestigious noses gather in Florence to discuss what’s happening on the olfactory scene and the myriad links between fragrance and contemporary lifestyles."
Additional information:
http://www.pittimmagine.com/en/corporate/fairs/fragranze/news/2015/fragranze13.html
Saturday, August 22, 2015
Early Fall Fragrance Release: ODIN 12 Lacha
With September around the corner, there will be a hosts of new fragrances released in time for you to switch it up for Fall/winter. Odin New York's latest addition, Odin 12 Lacha, sounds like it will make a nice seasonal fragrance for men or women. "A spicy blend of black pepper, rare Lacha saffron-(a spice known for its multiple threads and fibers filled with taste and aroma). Saffron is commonly cultivated in Spain, Iran, or Italy. Lacha Saffron, however, is from Kashmir and is extremely difficult to obtain due to vegetative/weather conditions and tough export restrictions from India. However, ODIN has managed to sprinkle a little bit of this unique saffron into there fragrances.
The Inspiration: Indian Culture.
For whom: Men and Women.
The notes: "black pepper, Lacha saffron, nutmeg and carnation, flowers, sandalwood, leather, and patchouli.
The Price: $165 100ml #theMUSExperience #yousmellgood #scentstyle #scentedinspiration #fragranceinspiration #standout
Monday, August 17, 2015
Montreal Perfumer adds Soul to her Scents
#ScentDesign: #Perfumer Dana El Masri's, Jazmin Saraii's fragrance collection seeks inspiration from musical genres and artists like, Sade, Otis Redding, Hip-Hop, Rhythm and Blues, and Rock. The song selections, mixed with her creativity and artistry caught my attention, as I was strolling IG. I appreciate music and originality and will order a sample pack to explore further. I've included a review of the collection from fellow blogger, Colognoisseur. http://www.colognoisseur.com/new-perfume-reviews-jazmin-sarai-otis-me-how-you-love-neon-graffiti-and-led-iv-songs-in-the-key-of-scent/
http://jazminsarai.com/otis&me.html
http://jazminsarai.com/otis&me.html
Sunday, August 9, 2015
4am Summer Rain…Memories and SCENT
I've been meaning to share a fascinating experience I had a couple of Mondays ago but didn't have time to write until today. Do you like the smell of rain? I do. This post is about an experience I had in the early hours as it poured raining outside my window. There is something calming, sensual, therapeutic, and tranquil about rain and its after scent. It's been two weeks and the details of that night are as clear as they were on August 4.
It was 4:14 am when the smell of rain awoke me from my sleep. The scent was intense, so much it entered my nose, flowed through my subconscious, and then somehow told the brain to open my eyes. The rain was pretty heavy that night and the thunder loud. Yet, the smell of rain that awoke me. How can I be certain? Well, normally, loud, violent, and unsuspecting sounds, like thunder, a gun shot (hey, I live in NYC), or the fall of a piece of art from a wall in the middle of the night, can startle someone causing fear or a tense reaction; however, that wasn't the case. My eyes opened rather calmly and naturally. I smelled rain before hearing it. I guess the night breeze had something to do with the movement of the scent across my nose and throughout my room. It was a perfectly quiet summer night, complete with some humidity and a subtle breeze. For a few moments, I laid in bed listening to the natural down pour and welcoming the air against my partially covered body. The quietness of the room made it very easy for me to drift into my thoughts. I turned over to grab my iPad mini as something told me to write down what was happening in that moment. I unlocked it and begin typing in darkness. This is what I jotted down: down pour, loud, roar, breeze, sleepy, thunder, loud, tired, alone, stillness, quiet, down, intermuntwnr (I have no idea what that last word is but I typed it maybe as I was falling back to sleep-who knows).
My reaction to the smell of rain was strange and instinctive. Strange because the encounter was new and instinctive because it was automatic. I recall waking up twice that morning and both times the sound of rain wasn't the immediate trigger; instead, it was the smell and the roar of thunder. It's hard to describe the scent of rain but before I drifted back to sleep the first time, I wondered how'd I describe what I was smelling, had someone asked me to. I knocked back out before answering the question but thinking about it now, I'd say rain has a distinctive smell to it. It's fresh, earthy, natural, wet, green, chemical-like, grassy (kind of like the smell of grass after it gets mowed), airy, light, welcoming, pleasant, and euphoric. Don't get me wrong, I've been on this earth for 34 years and I have smelled rain before. Yet, never before have my senses and emotions been so intertwined, heightened, or engaged over rain, out of all things! This is what scent does, it extracts and creates complexities that triggers a reaction, expression, or memory. The sense of smell is connected to a lot. It brings about awareness and acts as a trigger of sort. Before you see or hear, you smell first (at least, I believe so). That night I smelled the scent of rain; it awoke me from my sleep. From that, an authentic connection between me and rain fall was created and a new memory embedded. For me, the scent of rain is no longer what comes after a down pour; instead, it's a reminder of a summer night in August I laid sprawled across my bed filled with emotion, inner peace, and late night thoughts.
Do you have any summer rain memories?
I am attaching a video by Carl Thomas called, Summer Rain. The song is not only good R&B music but the lyrics are similar to what I write about in this post…It's such a sexy song that brings back such wonderful memories.
" Storming Outside/rain she keeps me home Quiet conversations makes me warm/So Summer rain Whispers me to sleep and wakes me up again/Sometimes I swear I hear her call my name to wash away the pain/My summer rain…"
It was 4:14 am when the smell of rain awoke me from my sleep. The scent was intense, so much it entered my nose, flowed through my subconscious, and then somehow told the brain to open my eyes. The rain was pretty heavy that night and the thunder loud. Yet, the smell of rain that awoke me. How can I be certain? Well, normally, loud, violent, and unsuspecting sounds, like thunder, a gun shot (hey, I live in NYC), or the fall of a piece of art from a wall in the middle of the night, can startle someone causing fear or a tense reaction; however, that wasn't the case. My eyes opened rather calmly and naturally. I smelled rain before hearing it. I guess the night breeze had something to do with the movement of the scent across my nose and throughout my room. It was a perfectly quiet summer night, complete with some humidity and a subtle breeze. For a few moments, I laid in bed listening to the natural down pour and welcoming the air against my partially covered body. The quietness of the room made it very easy for me to drift into my thoughts. I turned over to grab my iPad mini as something told me to write down what was happening in that moment. I unlocked it and begin typing in darkness. This is what I jotted down: down pour, loud, roar, breeze, sleepy, thunder, loud, tired, alone, stillness, quiet, down, intermuntwnr (I have no idea what that last word is but I typed it maybe as I was falling back to sleep-who knows).
My reaction to the smell of rain was strange and instinctive. Strange because the encounter was new and instinctive because it was automatic. I recall waking up twice that morning and both times the sound of rain wasn't the immediate trigger; instead, it was the smell and the roar of thunder. It's hard to describe the scent of rain but before I drifted back to sleep the first time, I wondered how'd I describe what I was smelling, had someone asked me to. I knocked back out before answering the question but thinking about it now, I'd say rain has a distinctive smell to it. It's fresh, earthy, natural, wet, green, chemical-like, grassy (kind of like the smell of grass after it gets mowed), airy, light, welcoming, pleasant, and euphoric. Don't get me wrong, I've been on this earth for 34 years and I have smelled rain before. Yet, never before have my senses and emotions been so intertwined, heightened, or engaged over rain, out of all things! This is what scent does, it extracts and creates complexities that triggers a reaction, expression, or memory. The sense of smell is connected to a lot. It brings about awareness and acts as a trigger of sort. Before you see or hear, you smell first (at least, I believe so). That night I smelled the scent of rain; it awoke me from my sleep. From that, an authentic connection between me and rain fall was created and a new memory embedded. For me, the scent of rain is no longer what comes after a down pour; instead, it's a reminder of a summer night in August I laid sprawled across my bed filled with emotion, inner peace, and late night thoughts.
Do you have any summer rain memories?
I am attaching a video by Carl Thomas called, Summer Rain. The song is not only good R&B music but the lyrics are similar to what I write about in this post…It's such a sexy song that brings back such wonderful memories.
" Storming Outside/rain she keeps me home Quiet conversations makes me warm/So Summer rain Whispers me to sleep and wakes me up again/Sometimes I swear I hear her call my name to wash away the pain/My summer rain…"
Sunday, July 26, 2015
Beyond the Bottle: Perfume as a a lifestyle enhancer
SENZA FINE for Women by Profumi di Firenze |
Today everything was in unison and when it happens like this, I want to capture and share those feelings and emotions on the blog or IG. For me, this is essentially why I started ReminiSCENT and continuing with MUSE. I want to offer unique perspectives on scent ( in various ways) that changes the way people perceive, relate to, and discover perfumery, while simultaneously inspiring a lifestyle of scent. For example, if this particular post or anything I may share peaks someone's curiosity so much that they take the time to explore Twisted Lilly or Senza Fine EDP on their own time, I am happy and smiling HARD…like dimples and all. At my core, all I want to do is expose others to luxury and original perfumery in a way that they can identify…get them excited as much as I am about it! I truly believe when a person can look beyond the bottle to see perfume as another form of individual expression, an extension of who they are or wish to be, it becomes a game changer, a style changer and a life changer. A great bottle of perfume (or two, three, or four) needs to be part of the urban lifestyle and I'm on a mission to make it happen.
Fragrance Notes:
Bergamot, Mandarin, Ylang-Ylang, Orchid, Water Lily, Musk
Thursday, July 23, 2015
Fragrance Chronicles: boyfriend vs. girlfriend
I snapped this picture of him after we shared a good laugh |
This morning I hear multiple squirts of something coming from the bathroom. In my mind, I'm hoping it's not one of my fragrances that is being used in excess by my boyfriend, AGAIN. I yell, "what are you squirting? He replied, "I'm making my own fragrance combination." I take a deep breath before asking, "what fragrance are you using?" He ignores me and I become instantly annoyed. I sit up in the bed and the agitation seeps in with every spritz I hear. He continues to ignore me…
See, majority of my perfumes are unisex. He loves to smell good and I appreciate that but he doesn't appreciate my collection or what they represent to me. For him, as long as it smells good, he will wear it. For me, I don't want him bathing in my expensive scents without any regard! Instead of making quick decisions, I feel, he should put some thought into it but I learn men are not as insightful as women. Karim has a heavy hand. He does not know how to apply fragrances with ease. He selects one and then sprays it 10 times on himself. When he finds "the one," he lives with it and drains the bottle. His latest obsession is MY, "Jazz Club" by Maison Martin Margiela, which almost gone!
Back to the story. He comes out of the bathroom carrying a vial of fragrance in his hand. I'm giving him the screw face as he approaches the bed smiling and laughing. He sees my reaction but shows no regard. He leans in to spray the concoction on my arm and I instantly smell, ByKilian's Lemon Zest perfume and it sends me to into a rage. I don't recall giving it to him; instead, I passed it along for him to try out. Now, he altered the scent by mixing it with multiple fragrances! The hand and head gestures start and somehow in between them I managed to knock the vial out of his hand. It drops, glass shatters, and the liquid covers the wood floor. Now, I'm really upset. We argue (I'm upset that my perfume is now on the floor and he doesn't get it ) he yells, "see, what you did! I have to make a new one." He exits the room, while glass is everywhere, and proceeds to search for another empty vial to refill. I hear more squirts and I just shake my head realizing it's no use in exerting the energy arguing with this guy.
He's happy so I let him indulge. Besides, he gets as much enjoyment and satisfaction from smelling good as I so he gets a pass this time ;)
Do you share mutual items with your partner? Do you ever fight over those items?
Wednesday, July 22, 2015
Turning passion into a thing of Beauty
I really appreciate coming across women who are living their passion to the fullest. I find it inspiring and motivating in so many ways. Next Monday, which happens to be my 34th birthday, I will be attending The Beauties and Brains Behind the Brands event in Brooklyn. Presented by Essence and In Her Shoes blog, it's a photography exhibition showcasing 25 "fly entrepreneurs" from NYC! Pretty dope, right?!
My friend (Toure) and I strolled on over to 220 Saint Nicolas Ave to pay her a visit. Not only is Vivrant located in a brand new building, it's chic modern design, large windows, and easy to navigate layout is very appealing and welcoming. We met Desiree, her staff, and her husband, who happened to be behind the scenes putting the last minute touches on the merchandise but was kind enough to peak out to say hello. She showed us around and we spent time chatting about the neighborhood, corporate America, entrepreneurship, beauty, fragrance, and what it takes to commit fully to your dreams. Desiree was so expressive, enthusiastic, engaging, and full of positive energy. She had me feeling encouraged and optimistic about my own potential. I'm excited to attend her grand opening in a few days and look forward to shopping at the boutique for my beauty needs, especially the Mario Badescu facial spray with rose water (a staple). More insights to come!
While browsing the In Her Shoes blog for additional information on the event, I came across a beauty by the name of Desiree Verdejo. She is an attorney, wife, beauty junkie, entrepreneur, and the new owner of Harlem's first luxury beauty boutique, Vivrant Beauty. I read her story and went to Instagram to look her up. I found out she was having a soft opening today and decided to go check it out.
Desiree Verdejo |
Touré |
All smiles (pic from @adjah_l) |
Thursday, May 28, 2015
Random Girl talk leads to a fragrant discovery
After work, I ran to Neiman Marcus to return a couple of items. I frequent the store pretty often, so much, the employees know me by name. Upon checkout, I was chatting with one of the store managers about my dreams and goals, which included opening a fragrance boutique one day, among other things! I told her about MUSE and how far I intend to take the concept!!! Ironically, she asked have I ever heard of "By...somebody. Hennessy?" I said, ByKilian?" She literally was floored. I said, "yes, I've worked 3 years for the brand as a freelancer on my weekends!!!" She nearly fell out and proceeded to tell me how much she loved Don't Be Shy, how she can not stand cheap perfume, and how her sister could rival my perfume collection. We totally had a fragrance girls moment at checkout!!!! Come to find out, she use to work for Bergdorf Goodman, a place where ByKilian Luxury Perfumes are also sold! I live for these interactions, I really do!
Sunday, May 24, 2015
New perfume samples
Samples from Min NY |
MUSING on a Saturday…
I love it when my followers see my vision and point me in the direction of things and ideas that reflect what I'm doing. This cute MUSE shirt and the bag came from is Zadig & Voltaire!
a "MUSE shirt by Zadig & Voltaire |
HARLEM: Random moments of fragrant inspiration
Lenox Saphire |
Sunday, May 10, 2015
Harlem Heirloom: An Urban Gem for Home Decor
I came across Harlem Heirloom on Sugar Hill Market's IG. Surprisingly, I've driven past the store numerous times but never stopped in, until today! It was such a pleasure to meet co-owner Tyler and pick his brain about the inspiration behind the store and what's it like being a business owner in Harlem. Come to find out, we both hold down full time jobs but still find time to be entrepreneurial. In between our conversation, I checked out their cool items and decided on a marbel cheese platter (so heavy, it can be used as a weapon, if need be! Great quality!) , a Heirloom candle (put it in my room and closed the door and the scent is wonderful...I didn't light wick) , a water jar, and Lemongrass soap, which was recently feature inside CurlBox! A small space indeed, but big on personality and character, this home decor spot is a must destination for those seeking to add some urban style to their home or personal space. Of course, I saw an opportunity to plug and solicit some support for my upcoming sensory experience next month and to my surprise, Tyler was receptive! I appreciate and will always support those who, like me, are driven by passion and just want to make our dreams a reality!
Live in Harlem, pay them a visit!
#UrbanLifestyle #UrbanLiving #Harlem
Saturday, May 9, 2015
CHANEL NO. 5 POP-UP EXHIBIT OPENS at 461 W. 14th Street. in NYC
Number Five,My lucky number. It will be CHANEL No5 |
No5 "In a New Light" Exhibit in NYC |
I had the chance to visit today and was totally impressed! The moment you walk in, the air is filled with fragrance guiding you along the CHANEL No. 5 creation experience. Its like a maze, Creation, begins the tour followed by Cultivation, Composition, Abstraction, and Revelation. The exhibition ends with the original bottle design that releases fragrance when you stand by it. The experience reminded me of my trip to Grasse, when while walking in the small town, small systems would fan fragrance into the air. It totally added another level of engagement and intrigue. The social area is awesome too! It's where you can take pictures and write out CHANEL NO.5 postcards to be sent, by them, to anyone in the world! Of course, I sat there and couldn't remember anyone's address but mine and my parents, so I wrote myself a motivational note.
The showcase is filled with great information, much of which I didn't know about Chanel or NO.5. If you're around, I encourage you to go check it out; It's a wonderful experience!
*Don't forget to collect your free sample of perfume before leaving!
Modern Urban Sensory Experiences (MUSE)
MUSE, Modern Urban Sensory Experiences, is a concept brand fusing perfume with the lifestyle and culture of the urban consumer. It offers unique, authentic, and diverse experiences on fragrance via curated sensory engagements. These engagements act as a "sensorial conduit" between niche, luxury and retail brands and unfamiliar urbanites who seek originality and exclusivity. By elevating a sense of connection, knowledge, and exposure, MUSE seeks to redefine way perfumery is perceived, related to, and discovered, while simultaneously inspiring a lifestyle of scent.
Sunday, February 8, 2015
VENUE booked for spring fragrance showcase in Harlem!
Took today outside of the La Maison d'Art |
Now, its time to execute.
#MUSElife2015
#Harlem
Stay Tuned!
Ground level entrance of La Maison d'Art |
Thursday, January 29, 2015
Next Stop, HARLEM
La Maison d'Art (Garden level where MUSE will host showcase) |
Outside view Guest House and Art Gallery |
Dope picture: Photo Credit: @sugarhillmaket |
A vendor at the Market Pic Credit: Instagram @Sidneyandsons |
Stay Tuned!
Saturday, January 24, 2015
Staying the Course in 2015
Last week, I spent my days recovering from a stomach virus I caught during a business trip to Nashville. Over 200 employees from my company became ill while staying at a well-known hotel It caused mild hysteria and panic for many, including myself. I was quarantined in my hotel room before making the trip back to New York City with an unsettled stomach. Needless to say, me, my stomach, and my spirits are back to normal!
As I sit here at my desk, I cannot believe the end of January is approaching. We are almost a full month into 2015 already. So far, despite my illness, I'm satisfied with the way my days are unfolding. I've started to plan a MUSE event for March. Its kind of a big deal because my last event was in August in collaboration with ByKilian Luxury Perfume. I had a beautiful venue as my backdrop, the ByKilian Boutique in the Meat Packing District. The brand provided the perfume, support, and atmosphere; it was perfect. This time around, I will be creating and securing all that for myself. To elaborate a little, last year I hosted and organized the NYC boutique launch of By Kilian's, Addictive State of Mind fragrance collection. The night was FABULOUS and the turn out was nothing short of wonderful. I made a brief introduction of the collection, we sipped champagne, nibbled on light apps, listened to some music, and absorbed the vibe as Bravo cameras filmed season 2 of their Blood, Sweat, and Heels reality show. Reflecting now, I had so much fun that night. I remember feeling more encouraged and optimistic than ever.
Since then, I've initiated conversations and ideas with people who can take MUSE to another level. Back in October, I sat in a restaurant in Harlem with Len Burnett, COO at UPTOWN media and co founder of Uptown Magazine, to talk about our interests in luxury perfume and the industry as a whole. We brainstormed ideas of ways to collaborate. It was a great exchange and I left feeling supported as Len was someone who inspired me early on. I was thrilled. We had a follow-up conference call a few weeks after, and although I was still excited, I became overwhelmed at the potential of what we were planning to do. Doubt entered my mind. I wasn't sure if I was capable or ready to work with an established brand or person, after all, I was still trying to solidify MUSE. As life would have it, my full time career became very busy and I had to shift focus. I reached out to Len informing him I was busy with the my job and had to table our plans for right now. Although he understood and my explanation was partially true, I still felt I allowed fear and insecurity to get in the way (once again) and paralyze me from moving forward. I told myself I wasn't ready, start small, and trust timing. To this day, I'm not sure how to feel about that advice but I'm trusting it and staying the course.
Despite not jumping into the arena full throttle, I'm still moving in the right direction and building confidence in myself and my brand. Thus far, I've inquired about a few spaces in Manhattan to host my next sensory experience. I'm working on a plan and putting some thought into what brand or retailer I would like to partner with. I'm looking forward to bringing my vision of a boutique sensory experience to reality. Continue to read and watch my next event unfold.
Here are a few pictures from my first MUSE event.
The night of the Addictive State of Mind event |
BRAVO cameras filming |
Since then, I've initiated conversations and ideas with people who can take MUSE to another level. Back in October, I sat in a restaurant in Harlem with Len Burnett, COO at UPTOWN media and co founder of Uptown Magazine, to talk about our interests in luxury perfume and the industry as a whole. We brainstormed ideas of ways to collaborate. It was a great exchange and I left feeling supported as Len was someone who inspired me early on. I was thrilled. We had a follow-up conference call a few weeks after, and although I was still excited, I became overwhelmed at the potential of what we were planning to do. Doubt entered my mind. I wasn't sure if I was capable or ready to work with an established brand or person, after all, I was still trying to solidify MUSE. As life would have it, my full time career became very busy and I had to shift focus. I reached out to Len informing him I was busy with the my job and had to table our plans for right now. Although he understood and my explanation was partially true, I still felt I allowed fear and insecurity to get in the way (once again) and paralyze me from moving forward. I told myself I wasn't ready, start small, and trust timing. To this day, I'm not sure how to feel about that advice but I'm trusting it and staying the course.
Guests enjoying themselves |
Despite not jumping into the arena full throttle, I'm still moving in the right direction and building confidence in myself and my brand. Thus far, I've inquired about a few spaces in Manhattan to host my next sensory experience. I'm working on a plan and putting some thought into what brand or retailer I would like to partner with. I'm looking forward to bringing my vision of a boutique sensory experience to reality. Continue to read and watch my next event unfold.
Here are a few pictures from my first MUSE event.
Aaron and I with the ladies of Blood, Sweat, and Heels |
My girl Daisy of Blood, Sweat, and Heels |
Tuesday, January 6, 2015
MUSE: Connecting People to Perfumery....
Taking Linda out fragrace shopping |
Working at the ByKilian Boutiqe in NYC |
Enter MUSE aka Modern Urban Experiences. MUSE is my way of mixing my passion for perfumery with my urban culture and lifestyle. As a native New Yorker, I'm accustomed to the NYC vibe. Whether one is visiting or residing in NYC, at any point through their travels around the city, he/she can feel and observe its sense of authenticity, passion, culture, attitude, diversity, mystery, movement and personal style. With MUSE, I want to capture and project that same urban sensibility and use it to inspire the way men and women perceive, relate to, and discover perfumery.
With Carlos...I hosted an event for ByKilian at the boutique |
When family gets to see my passionworld, while, creating a memorable experience simultaneously. . |
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